NXNE reviews: Beach Day @Urban Outfitters June 14, 2013

Florida surf-pop group Beach Day played a free NXNE showcase put on by Urban Outfitters's Queen Street West location.

Florida surf-pop group Beach Day played a free NXNE showcase put on by Urban Outfitters’s Queen Street West location.

Providing songs explicitly called out by singer/guitarist Kimmy Drake as making reference to easily relatable subjects including “a boy,” “shoes,” and “going on a trip,” the set provided by Florida-based Beach Day seemed to make the most sense of all the bands featured in the consumer backdrop of yesterday’s NXNE showcase on the second floor of Urban Outfitters’s Queen Street West location. That’s not to suggest Beach Day was insincere consumer bait; fast-paced, bass-driven surf pop just sort of works amid the colourful backdrop of a retail environment pushing a fresh summer line of clothing and accessories, and no less in the middle of the afternoon.

It did make it kind of difficult to imagine that listening to their sun-soaked soundscapes at an 11 p.m. watering hole show (which they’ll do tonight at the Handlebar) would be better, though.

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About Tom Beedham

Tom Beedham is a Canadian writer and photographer based in Toronto, Ontario. His work focuses on independent culture, DIY communities, and their relationship to the mainstream, reporting on a spectrum of creatives that has ranged from emerging acts to the definitive voices of cultural movements. In addition to contributing regular features to AUX, Chart Attack, and VICE publications Noisey and THUMP, he has appeared on Daily VICE, and frequently reviews concerts, festivals, and new album releases for Canadian arts and culture monthly Exclaim!. He is also a co-organizer and curator of the seasonal inter-arts series Long Winter, for which he oversees an online blog and print newspaper-style publication, printed for distribution at each instalment of the event. He was also a DIY concert organizer in his hometown Georgetown, Ontario in the mid-2000s.

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